The Brand
Three Dots set out to create the perfect t-shirt for every woman with superior fabrics, quality construction, and an innovative fit. Under the creative direction of Cynthia Vincent, what started as three styles, three sizes, and twelve colors, evolved to include a full spectrum of elevated weekend staples, go-with-everything basics, and classic pieces you’ll want to keep in your wardrobe forever.
Services: Marketing and Content Strategy, Brand Strategy, Social Media Strategy, Creative Direction & Production, Website & Digital
Brand dna
1 Casually sophisticated style with a coastal sensibility
2 Thoughtful details that pay homage to Southern California roots
3 Uncomplicated fits with an emphasis on a woman’s body and comfort
4 Elevated, quality basics you’ll want to keep forever
5 Timeless, understated style that transcends age and trend
6 Superior, natural fabrics and textiles with a soft hand feel
color palette
Three Dots is casually sophisticated with a coastal sensibility and thoughtful details that pay homage to its Southern California roots. The brand’s color palette evokes a coastal sensibility with warm neutrals, cool greys, and seaside blues.